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How can traditional businesses react to the digital transformation tsunami? : four steps to success

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Sum total of downloads: 1

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Working paper / IMD
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Document Type: 
Book
Place of Publication and Publisher: 
Lausanne : IMD, International Institute for Management Development
Year of Publication: 
2015
Language: 
English (eng)
Citation: 
Gordón, Carlos (2015). How can traditional businesses react to the digital transformation tsunami? : four steps to success. Lausanne : IMD, International Institute for Management Development.
https://www.imd.org/globalassets/publications/working-papers/docs/2015-3-digital-transformation-using-big-data-ss-15-01-16.pdf.
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