Dual quality of products : myths and facts through the opinions of millennial consumers

Bartková, Lucia; Veselovska, Lenka; Sramkova, Marianna; Zavadsky, Jan

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Title:

Dual quality of products : myths and facts through the opinions of millennial consumers

Journal:

Marketing i menedžment innovacij

Authors:

Bartková, Lucia
Veselovska, Lenka
Sramkova, Marianna
Zavadsky, Jan

e-ISSN:

2227-6718

Document Type:

Article

Year of Publication:

2021

Open Content License:

Original URL:

https://mmi.fem.sumdu.edu.ua/sites/default/files/A480-2021-18.pdf

Persistent Identifier of the first edition:

doi:10.21272/mmi.2021.1-18

Language:

English (eng)

Citation:

Bartková, Lucia/Veselovska, Lenka et. al. (2021). Dual quality of products : myths and facts through the opinions of millennial consumers. In: Marketing i menedžment innovacij (1), S. 236 - 252.
https://mmi.fem.sumdu.edu.ua/sites/default/files/A480-2021-18.pdf.
doi:10.21272/mmi.2021.1-18.

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Open Access ZBW

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