Assessment of marketing costs on the example of Apple and Samsung companies

Tran Thi Thanh Thuy; Klymova, Elizaveta

Please use this identifier to cite or link to this item: https://hdl.handle.net/11159/12795

Title:

Assessment of marketing costs on the example of Apple and Samsung companies

Journal:

Technology audit and production reserves

Authors:

Tran Thi Thanh Thuy
Klymova, Elizaveta

e-ISSN:

2706-5448

Document Type:

Article

Year of Publication:

2022

Open Content License:

Original URL:

http://journals.uran.ua/tarp/article/download/265572/261798/612780

Persistent Identifier of the first edition:

doi:10.15587/2706-5448.2022.265572

Language:

English (eng)

Citation:

Tran Thi Thanh Thuy/Klymova, Elizaveta (2022). Assessment of marketing costs on the example of Apple and Samsung companies. In: Technology audit and production reserves 4 (4/66), S. 14 - 17.
http://journals.uran.ua/tarp/article/download/265572/261798/612780.
doi:10.15587/2706-5448.2022.265572.

Appears in Collections:

Open Access ZBW

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