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Please use this identifier to cite or link to this item: https://hdl.handle.net/11159/15918
Title: 

Marketing 5.0 : an empirical investigation of its perceived effect on marketing performance PDF Logo

Journal: 
Marketing i menedžment innovacij
Authors: 
Alanazi, Tawfeeq Mohammed
e-ISSN: 
2227-6718
Document Type: 
Article
Year of Publication: 
2022
Open Content License: 
cc-by Logo
Original URL: 
https://armgpublishing.com/wp-content/uploads/2023/01/A649-2022-06_Alanazi.pdf
Persistent Identifier of the first edition: 
doi:10.21272/mmi.2022.4-06
Language: 
English (eng)
Citation: 
Alanazi, Tawfeeq Mohammed (2022). Marketing 5.0 : an empirical investigation of its perceived effect on marketing performance. In: Marketing i menedžment innovacij 13 (4), S. 55 - 64.
https://armgpublishing.com/wp-content/uploads/2023/01/A649-2022-06_Alanazi.pdf.
doi:10.21272/mmi.2022.4-06.
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