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Please use this identifier to cite or link to this item: https://hdl.handle.net/11159/15946
Title: 

Impact of brand equity on intention to use instant coffee PDF Logo

Journal: 
Marketing i menedžment innovacij
Authors: 
Dam Tri Cuong
e-ISSN: 
2227-6718
Document Type: 
Article
Year of Publication: 
2023
Open Content License: 
cc-by Logo
Original URL: 
https://armgpublishing.com/wp-content/uploads/2023/03/A660-10-2023_Cuong_.pdf
Persistent Identifier of the first edition: 
doi:10.21272/mmi.2023.1-010
Language: 
English (eng)
Citation: 
Dam Tri Cuong (2023). Impact of brand equity on intention to use instant coffee. In: Marketing i menedžment innovacij 14 (1), S. 111 - 121.
https://armgpublishing.com/wp-content/uploads/2023/03/A660-10-2023_Cuong_.pdf.
doi:10.21272/mmi.2023.1-010.
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