The effect of marketing mix, service quality, Islamic values and institutional image on students' satisfaction and loyalty

Radiman; Gunawan, Ade; Sri Fitri Wahyuni; Jufrizen

Please use this identifier to cite or link to this item: https://hdl.handle.net/11159/4577

Title:

The effect of marketing mix, service quality, Islamic values and institutional image on students' satisfaction and loyalty

Journal:

Expert journal of marketing

Authors:

Radiman
Gunawan, Ade
Sri Fitri Wahyuni
Jufrizen

e-ISSN:

2344-6773

Document Type:

Article

Year of Publication:

2018

Open Content License:

Language:

English (eng)

Citation:

Radiman/Gunawan, Ade et. al. (2018). The effect of marketing mix, service quality, Islamic values and institutional image on students' satisfaction and loyalty. In: Expert journal of marketing 6 (2), S. 95 - 105.

Appears in Collections:

Expert journal of marketing

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