The mediating role of firm prestige in the relationship between perceived quality and behaviour intention in customer cafeteria experiences

Samsa, Caglar

Please use this identifier to cite or link to this item: https://hdl.handle.net/11159/631408

Title:

The mediating role of firm prestige in the relationship between perceived quality and behaviour intention in customer cafeteria experiences

Journal:

Marketing i menedžment innovacij

Authors:

Samsa, Caglar

e-ISSN:

2227-6718

Document Type:

Article

Year of Publication:

2023

Open Content License:

Original URL:

https://mmi.sumdu.edu.ua/wp-content/uploads/2023/06/A686-2023_09_Samsa.pdf

Persistent Identifier of the first edition:

doi:10.21272/mmi.2023.2-09

Language:

English (eng)

Citation:

Samsa, Caglar (2023). The mediating role of firm prestige in the relationship between perceived quality and behaviour intention in customer cafeteria experiences. In: Marketing i menedžment innovacij 14 (2), S. 87 - 100.
https://mmi.sumdu.edu.ua/wp-content/uploads/2023/06/A686-2023_09_Samsa.pdf.
doi:10.21272/mmi.2023.2-09.

Appears in Collections:

Open Access ZBW

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