Please use this identifier to cite or link to this item: https://hdl.handle.net/11159/631484
Journal: 
Revista de marketing y publicidad
e-ISSN: 
2792-405X
Document Type: 
Article
Year of Publication: 
2023
Open Content License: 
cc-by-nc-nd Logo
Persistent Identifier of the first edition: 
Language: 
Spanish (spa)
Citation: 
Esquivel, Silvia Campos/Sánchez, Pedro R. Palos (2023). Influencia del etnocentrismo : un estudio de las reacciones neurofisiológicas del consumidor de cerveza. In: Revista de marketing y publicidad (7), S. 73 - 103.
https://revistas.cef.udima.es/index.php/marketing/article/download/7233/18407.
doi:10.51302/marketing.2023.7233.
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