Product management  

Produktmanagement   (german)

used for: Product strategy

also used for: Product portfolio

Narrower Terms

• Brand management  
• Bundling strategy  
• New product development  
• Product design  
• Product differentiation  
• Product line  
• Service innovation  

Broader Terms

• Marketing management  

Related Terms

• Product  

Subject Categories

• B.07.02 Product management  

Links to other Thesauri and Vocabularies

=	Produktmanagement   (from GND)
>	Produktelimination   (from GND)
>	Produktentscheidung   (from GND)
>	Produkteigenschaft   (from GND)
>	Produktplanung   (from GND)
>	Produktpositionierung   (from GND)
>	Unique Selling Proposition   (from GND)
>	Produkt-Mix   (from GND)
~	Produktmanager   (from GND)
~	Produktpolitik   (from GND)
~	Erzeugnisartenwechsel   (from GND)
~	Produktbewertung   (from GND)
=	product management   (from Wikidata)
~	product policy   (from Wikidata)
~	product strategy   (from Wikidata)
=	Product management   (from DBpedia)
=	product management   (from TheSoz)
=	product policy   (from TheSoz)

Persistent Identifier (for bookmarking and linking)

• http://zbw.eu/stw/descriptor/12808-6