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Advertising value constructs' implication on purchase intention : social media advertising

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Sum total of downloads: 16

Journal: 
Management dynamics in the knowledge economy
e-ISSN: 
2392-8042
Document Type: 
Article
Year of Publication: 
2022
Open Content License: 
cc-by-nc Logo
Persistent Identifier of the first edition: 
Language: 
English (eng)
Citation: 
Karunarathne, E. A. C. P./Thilini, Weerasinge Asha (2022). Advertising value constructs' implication on purchase intention : social media advertising. In: Management dynamics in the knowledge economy 10 (3/37), S. 287 - 303.
https://www.managementdynamics.ro/index.php/journal/article/download/474/453/2065.
doi:10.2478/mdke-2022-0019.

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downloads by country:

pos. country total perc.
1 image of flag of Indonesia Indonesia 5 31.25%
2 image of flag of Germany Germany 3 18.75%
3 image of flag of Australia Australia 1 6.25%
4 image of flag of China China 1 6.25%
5 image of flag of France France 1 6.25%
6 image of flag of India India 1 6.25%
7 image of flag of Malaysia Malaysia 1 6.25%
8 image of flag of Philippines Philippines 1 6.25%
9 image of flag of United States United States 1 6.25%
10 image of flag of Vietnam Vietnam 1 6.25%

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