Consumer goods marketing
Konsumgütermarketing (german)
used for: Business-to-consumer marketing, B2C marketing
Broader Terms
Related Terms
Subject Categories
Links to other Thesauri and Vocabularies
| < | Beziehungsmarketing (from GND) |
| ~ | Business-to-Consumer (from GND) |
| = | consumer goods marketing (from Wikidata) |
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STW Thesaurus for Economics
(v 9.18,
2024-11-06)
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